Dunya Donna Chen
Associate Professor
MP
Available to supervise newly enrolled master's students as a main supervisor
Areas of expertise
Global brand management, Integrated Marketing Communication, Digital Media Communications, Consumer Insights, Product Management and Counselling.
Biography
Over 15 years of experiences working with multinational brands, Donna develops her professional know-hows under various industries through Product Creation, integrated marketing communication, Corporate Brand Management. Conceptualize and orchestrate campaigns that effectively meet business objectives.
She is also a certified counselor of The Hong Kong Professional Counseling Association, providing counselling services to those in need. Sharing brand, management, media and communication knowledge and multi-national corporation experiences, lead and inspire students to collaborate and explore opportunities to create and advance for societal good.
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