AR技術を活用したクロスメディア型広告「テノヒラアド」を開発

本研究科デジタルライフプロジェクトは、株式会社博報堂DYメディアパートナーズおよび株式会社アイ・エム・ジェイと共同で拡張現実感技術(AR=Augmented Reality)を利用した広告商品「テノヒラアド」を開発しました。

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